Disruptive has passed a major milestone in its development of the Commune d’Evolène between Zermatt and Verbier in Switzerland. Disruptive’s property portfolio company, Ptarmigan, has taken control of the Grand Hôtel & Kurhaus, Arolla. The Kurhaus is an iconic member of the Swiss Historic Hotels group and sits between glaciers and forests at 2,100 metres on the famous haute route.
Under Disruptive’s guidance and with a significant refresh of both the brand and management, Kurhaus operations have been transformed since June 2019 with the new management team having achieved a very strong performance, with the first two months of trading outperforming the prior year substantially. In particular, the professionalisation of the food and beverage operation has been highly successful and much praised locally.
Sven Gurlach of Disruptive said, “We have brought in industry specialist Marco Nijhof and his advice on day to day management as well as strategy has been invaluable. The results have been immediate. The Kurhaus is a unique destination and we are now positioning it in the market as such. It does not just have commanding views. Its position within the terrain commands the access to the skiing and walking which keeps the seasonality of business to a minimum. The Kurhaus has year-round appeal.”